Polaroid – bringing back the classic OneStep!20 Apr 2010

Polaroid – bringing back the classic OneStep! - Blog - TrendGiveAfuck

For all you retro photographers (and hipster wannabes) – Polaroid, of which I don’t think I need to give a further introduction, announced earlier this year that they will release a new version of their OneStep camera!

According to their press release, The PIC 1000 will be available in a range of fun colors and use classic Polaroid Color 600 Instant Film to produce the brand’s classic white border instant pictures. The Polaroid Color 600 Instant Film will work with both classic and new Polaroid cameras and will be offered in packs of 10 pictures. The new classic PIC 1000 camera and instant color film will be available at national retailers in 2010.

I really like the idea of being able to use the new film in older cameras! The “a range of fun colours” isn’t bad either!

Also, Polaroid will ship a new array of digital cameras with built-in printers. I’d think it would be cool having a OneStep camera with digital memory, so you could store all photos and print as many polaroid photo copies as you like! I’m wishing for their 12 megapixel Polaroid 3″x4″ Instant Digital Camera to be just as retro and cool as the PIC 1000. Time will tell!

Oh yeah, apparently, Lady Gaga was recently named creative director for a specialty line of Polaroid products.

Only time will tell if everyone will go goo goo ga ga on Polaroid’s new invention later this year!

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